kray@converseglobal.com +971 4 395 1294

With You, At Every Step

We help you to outsmart and out-play your competition

Global Marketing
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Brand Strategy


We’ll help you define the rules and guidelines on how, what, where, when and to whom to communicate your brand messages.
Be the brand they love!

Brand Equity


A strong brand is the single most valuable asset in any business. Understand what’s the value your brand carries, how consumers think, feel and act through the relationship they have with your brand. We’ll help you influence and grow your brand worth over time.

Campaign Strategy


Boost your campaign performance through the right mix of different types of media, such as television, radio, print, and online.

Advertising Solutions


Some advertising solutions are great for short or long term marketing campaigns while others are not. We will assist you in getting all that figured out.

Innovation Strategy


We’ll guide you on how to create new ideas, that consumers are willing to pay for, through innovation. We’ll also develop a comprehensive strategy for harnessing marketing, operations, finance and R&D to ensure your innovation is a success.

Concept to Execution


We’ll work with you closely to put a robust plan of Activation. Getting the “last mile” right, with the right in-store and Online elements is key to making a good Concept successful.
With you, at every step.


Business Consulting
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Strategic Growth Model


We’ll guide you on taking a fresh look at the business. Setting a Vision, long term goals. By using strategic frameworks, we will put together a Growth model that works for the customers and community it serves in a sustainable manner.

Implementing best practices for growth


We’ll expose the Leadership team to best-in-class management practices and processes that build a strong foundation for growth. Tools like IBP (Integrated business planning), ZBB (Zero based budgeting), I2M (Ideas to market) are some of the examples.

Provide leadership and CXO Advisory


Provide hands on Leadership to the team by joining the Board as “shadow” CEO, CMO for 1-2 year assignments and train the next rung of leaders in Strategic thinking, Business acumen, People management and Financial discipline. Our key focus areas are business turnaround, entry into a new category/ region.

Advertising Solutions


Some advertising solutions are great for short or long term marketing campaigns while others are not. We will assist you in getting all that figured out.

Innovation Strategy


We’ll guide you on how to create new ideas, that consumers are willing to pay for, through innovation. We’ll also develop a comprehensive strategy for harnessing marketing, operations, finance and R&D to ensure your innovation is a success.

Concept to Execution


We’ll work with you closely to put a robust plan of Activation. Getting the “last mile” right, with the right in-store and Online elements is key to making a good Concept successful.
With you, at every step.